Retail Marketing Manager
- Shanghai
- Permanent
- Full-time
- Develop and implement retail marketing strategies to enhance brand visibility and sales performance.
- Collaborate with internal teams and external agencies to ensure cohesive campaign execution.
- Analyse market trends and consumer insights to inform marketing initiatives.
- Manage budgets and track the performance of marketing campaigns.
- Plan and execute in-store activations and promotional events.
- Ensure alignment of marketing efforts with overall brand guidelines and objectives.
- Monitor competitor activities and adjust strategies accordingly.
- Prepare regular reports on campaign performance and ROI.
- Develop and implement retail marketing strategies to enhance brand visibility and sales performance.
- Collaborate with internal teams and external agencies to ensure cohesive campaign execution.
- Analyse market trends and consumer insights to inform marketing initiatives.
- Manage budgets and track the performance of marketing campaigns.
- Plan and execute in-store activations and promotional events.
- Ensure alignment of marketing efforts with overall brand guidelines and objectives.
- Monitor competitor activities and adjust strategies accordingly.
- Prepare regular reports on campaign performance and ROI.
- Opportunities for professional growth within a well-known FMCG company.
- Collaborative and supportive work environment.
- Comprehensive training and development programmes.
- Potential for involvement in high-impact marketing projects.