Senior Manager Product Marketing
- Shanghai
- Permanent
- Full-time
In your new role as Senior Manager Product Marketing you will contribute significantly to the development of product strategy, product ideas and product related content for realization of the product line's strategy planning, in detail you will:
- Be responsible for developing product strategy for new products based on market/ competitors analysis and customer feedback for our power modules as well emerging technologies
- Capture product requirements with focus on China and shape the long term product roadmap in close collaboration with technical marketing team
- Define value proposition and competitive positioning for new power modules used in Wind, PV, drives and emerging applications
- Own business cases and provide marketing inputs for key milestones during the product development process
- Develop market introduction plans to enable successful Go-to-Market activities and design-ins at key customers in close collaboration product management teams
- Team up with our technical experts in Product Definition Engineering, System Architects, Application Marketing and Engineering.
- Select pricing strategy
You have a strong entrepreneurial and commercial mindset with desire for profit. You are a proactive, self-driven character striving to get things done. You enjoy working in a complex, demanding field of work, are flexible and work well under stress. You feel attracted by new ways and novel solutions and want to make a real impact. As an empathic marketing person and business developer, you recognize profitable and strategic business opportunities and realize them thanks to strong decision-making and managerial skills, even in uncertain situations. You are able to think and act on a strategic and tactical level. As a strong team player you furthermore show an open and convincing personality.
You are best equipped for this task if you have:
- A degree in Electrical Engineering, Industrial Engineering, Physics or a related field of study
- An additional MBA, PhD or commercial background is a plus
- Years of professional working experience - preferably in the field of product marketing, concept engineering, application engineering, product development or business development
- Ideally experience in the semiconductors industry, especially in power electronics would be a great asset
- Willingness to take ownership and drive decisions independently while assessing potential risks
- Strong influencing skills that resonate with a technical community, and a talent to foster close relationships with your internal and external customers
- Excellent communication and presentation skills and joy in talking to customers
- Fluent English and Chinese skills, German skills as a plus
lucy.shi@infineon.cn#WeAreIn for driving decarbonization and digitalization.
As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.
Are you in?We are on a journey to create the best Infineon for everyone.
This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities. We base our recruiting decisions on the applicant´s experience and skills.
We look forward to receiving your resume, even if you do not entirely meet all the requirements of the job posting.
Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process.
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