Marketing Intelligence & Forecast Director

GE HealthCare

  • Shanghai
  • Permanent
  • Full-time
  • 22 days ago
Job Description Summary Collection, interpretation and reporting of market research
Impacts the team's ability to achieve service, quality and timeliness of objectives. Subject to Commercial policy objectives. Has independence in achieving commercial objectives within operating budgets and operating guidelines. There is moderate autonomy within the role to enter into/execute Commercial arrangements. High levels of Commercial judgment are required to achieve outcomes required.GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits. Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.Job DescriptionKey responsibilities include (but are not limited to):1. Market and Competitor Intelligence
  • Be responsible for China market monitoring, including tracking industry policies, competitor moves, new technology trends, major NPIs, mergers & acquisitions and other strategy investment/divesture.
  • Publish China Weekly Newsletter.
  • Collect and analyze GEHC peers’ quarterly earning’s calls.
  • Perform ad hoc competitor deep dives in collaboration with Strategy and/or Finance teams.
2. Market Data and Report
  • Assess, select and manage third party providers on China market data and intelligence, such as Public Tender database, Gov’t Special Funds for Healthcare Industry, China Market Performance Report, etc.
  • Collaborate with GEHC Data expert / IT to digitize, visualize such third-party data, and connect with other inhouse platforms when needed.
  • Train and educate internal users to best utilize these data and reports for GEHC biz purpose
3. Market Forecast
  • Lead quarterly China market forecast exercise and supervise external consultant’s work
  • Be responsible for China key stakeholder alignment and global interlock.
  • Continuously review forecasting methodologies and processes, applying industry best practices to enhance forecasting capabilities and improve China forecast accuracy to meet global standard.
4. Research & Insights:
  • Gather China business needs, coordinate market research projects, including 3rd party surveys, focus groups, competitive benchmark, and other topic-specific studies.
  • Ensure cost effective yet high-quality output that supports China region business decision making.
  • Serve as a PMO for these projects, ensuring confidentiality, data security, and full compliance.
5. Strategic Insights & Management Support:
  • Provide on-going support to China Leadership Team with market and competitive intelligence and insights
  • Foster collaboration within the department and across BUs and functions.
  • Ensure data integrity, maintain high standard on quality of work, transparency and traceability.
6. Coach and Develop Staff, Strengthen Talent Bench.Qualifications:1. Bachelor or above Degree in top universities, prefer Healthcare or business-related majors; MBA, PhD, MD is a plus 8+ year work experience, in either:2. Demonstrated research and analytic skills, communication skills, detail oriented, and quantitative skills.3. Proven leadership experience in small size team management and cross-functional projects management.4. Outstanding in English and Chinese, including oral communication, written and presentation skills.Inclusion and DiversityGE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership – always with unyielding integrity.Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.Additional InformationRelocation Assistance Provided: No

GE HealthCare