Marketing ManagerKEY ACCOUNTABILITIES:Integrating Customer Insights & AnalyticsLead transplant COE program (PTMC) to prepare for cGVHD market for better diagnosis and treatmentWork with marketing research team to generate clear and accurate factsInteracts with all customer groups to make market observations and identify potential insights cross broad range of healthcare solutions/disease areasIdentifies key market access and customer needs issuesGive the best sales forecast based on market facts and customer insightsExtracts key findings from clinical literature to use in driving strategies/tactics for customers.Product Development and Life Cycle ManagementCollaborate with regulatory affairs, supply chain, market access and commercial team, tracking the overall new launch progressCollaborate with BD to prepare new product businessProvides timely input to formulation development and packagingIdentifies potential intellectual property issues & opportunities during product developmentBrand and Portfolio StrategyDevelop plans for the new indication, including pricing option, pre-launch plan and operation planPrioritizes appropriate targeting, positioning and messaging across all customer segmentsMarketing Mix and ExecutionLead RMM to execute excellence for COE project to built ecosystem for transplant marketDrives consistent execution of product strategy with appropriate key performance indicatorsDesign and execute innovative projects through working with cross-function teams to ensure achievement of project KPIImplement, monitor and control the marketing plan to modify / adapt the marketing mix of activities to achieve objectivesDevelop roubust promotional mix and setup training for sales teamEnsures compliance with finance and budgeting practises, and manage budget within agreed limitsJOB-HOLDER ENTRY REQUIREMENTS:Education:Minimum bachelor’s degreeMajor in medical, pharmacy is desired, other majors such as biology, biological chemistry and marketing will also be consideredExperience & knowledge:At least 2-3 years experience in the pharmaceutical industry, or consulting firm with extensive health care experienceExperience in multinational company is mustBrand management experience on Asthma brand is desiredExperience in new launch experience is desiredCore competencies:Good level of English language (spoken/written)Proactive and independent attitudeStrong analytical skills and learning agilityExperience with building forecast models, valuations, PowerPoint presentationsExcellent project management skillGood team working and cross-functional capabilityAdaptability/FlexibilityPursue progress, discover extraordinaryBetter is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.Watch our and check out our Diversity Equity and Inclusion actions at !
