Senior Brand Manager
- Shanghai
- Permanent
- Full-time
- This position is part of Henkel Professional MKT - brand design team, which will offer you a great opportunity to have a holistic view on leading categories of Henkel: Colorant and Perm.
- CATEGORY STRATEGY
- Develop 5Y pipeline in China market to drive category growth.
- NEW PRODUCTS DEVELOPMENT
- Lead collaboration with regional team on regional NPD development and ensure all NPD on-time-in-full delivery in China.
- New Product Development: execute NPD projects including conceptualization, validations (GOI, GOII), development (formula, claim, packaging, artwork, price) with internal and external partners (R&D, NPI, Supply Chain, Purchasing, Production, Legal, Agencies, etc.) and implementation.
- NPD handbook: compile handbook including NPD background, NPD details and communication strategy
- SUBBRAND PROPOSTION
- At least 5 years' working experience of marketing role in FMCG company, NPD experience is a must.
- Beauty related industry experience is preferred, and beauty sense/insight is a must.
- Excellent work ethic, marketing ability combined with managerial skills.
- Experience of leading people is preferable.
- Bachelor degree, Fluent in spoken and written Chinese and English.
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Comprehensive Group Insurance Scheme
- Annual Physical Examination
- Flexible Benefits cover for dependents
- Company Products Discount