Senior Manager, Franchise Business Development, SCCL, ZH & Macau
Coca-Cola View all jobs
- Shanghai
- Permanent
- Full-time
Role Type: Individual Contributor
Language: Fluent English & Mandarin
Relocation Provided: Limited relocation available (domestic location), we encourage all GCM employees to apply to internal posting.Please note: This role is not a fully remote position. The selected candidate will need to be based in Shanghai and follow our hybrid work setup.Job Description Summary:At The Coca-Cola Company, we have been refreshing the world and making a difference for 139 years. With a portfolio of more than 200 brands enjoyed by billions of consumers globally, we are committed to driving sustainable growth and creating value for our customers, communities, and stakeholders.Join our dynamic team at The Coca-Cola Company, where we value a passion for building relationships and commitment to excellence. As Senior Manager, Franchise Business Development, you'll serve as a cornerstone of sustainable development and growth, driving strategic initiatives and fostering collaboration among stakeholders. We're seeking a dedicated leader with an analytical mindset, commercial savvy, and a true ambassador for our beloved brands.What You’ll Do for UsCollaborate with the SCCL, ZH & Macau headquarter and cross-functional teams to ensure strategic alignment and successfully implement plans.Utilize an understanding of business opportunities, employing strong analytical skills to aid in the decision-making process.Assisting in the execution of national and regional initiatives alongside the FODs and FOMs.Perform other job‑related duties as assigned, in response to evolving business needs and market dynamicsKey Responsibilities:Monitors performance versus execution objectives, re-plans as necessary, and provides feedback to key stakeholders.Manages discretionary budgets based on regional need.Executes the commercial strategy and plans with franchise (bottling partners) owners for local market execution.Standardizes common approach to capability building based on bottler segmentation.Assesses local Bottler commercial capabilities against established commercial strategies and objectives using the core measuresCoordinates training/development enables more effective processes, scorecards and business routines to achieve the annual business plan.Works with franchise commercial manager to steward the planning process that is in place bi-monthly, ensuring all customer plans are included.Ensures development and implementation of customer and commercial leadership plans on overall brand / price / pack / channel plans and ensure inclusion of Revenue Growth Manager (RGM) strategies and programs to maximize revenue generation.Monitors market conditions and reports competitive activity to management, Bottler and local associates in order to understand program effectiveness and any implementation barriers.Requirements & QualificationsBachelor’s degree or above in Business, Finance, Marketing, Management or other related field.5+ years’ of experience in commercial planning, franchise operations, channel management, or business integration roles within FMCG or consumer goods industries.Direct sales, key account, or franchise management experience with P&L responsibility.Experience as a Business Partner with direct Bottler or manufacturing experience in the Food and Beverage industry.Experience with annual business planning, forecasting, customer and distributor management.Demonstrated track record for delivering positive revenue results.Fluent in English and Mandarin, with the ability to operate effectively in a multicultural, cross‑functional environment.What We'll Do for YouExposure to World Class Leaders: Availability to global technology leaders that will expand your network and exposure you to emerging technologies and techniques.Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.Learning Culture: Access to resources and management programs that give you the resources to continually develop your skills and knowledge.Skills:Location(s): ChinaCity/Cities: ShanghaiTravel Required: 26% - 50%Relocation Provided: NoJob Posting End Date: May 7, 2026Our Purpose and Growth Culture:We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.