Moloco Studios Lead Creative Designer

Beijing Shanghai
Permanent
Full-time

1 month ago

About Moloco:Moloco builds some of the most powerful AI advertising solutions in the world. Our name-short for "machine learning company"-reflects our core mission: democratizing access to the advanced AI that has historically been reserved for tech giants. Led by machine learning pioneers who built some of the most successful ad systems at Google, including YouTube's monetization engine and key search advertising technologies, we're transforming how businesses grow and compete in the digital economy.Built with AI from day one, Moloco's planet-scale machine learning platform powers a suite of solutions for advertising growth and monetization. is an AI-powered platform that delivers real business outcomes for mobile app marketers through performance-based user acquisition. enables retailers and marketplaces to build revenue-generating ad businesses that balance user experience and advertiser performance.Moloco is headquartered in Silicon Valley, with offices in Seattle, New York, San Francisco, Seoul, Beijing, Singapore, Gurgaon, Tokyo, Shanghai, London, Tel Aviv, and Berlin.Moloco is a truly rewarding place to work and in an exciting period of growth, which you could be a part of. Join us today and apply now!The OpportunityMoloco is a machine learning-powered performance advertising platform trusted by top mobile marketers to deliver real business outcomes. As we expand our creative capabilities, we're looking for a strategic, hands-on Lead Designer to drive best-in-class creative execution across ad formats for top-tier mobile gaming and app clients.As Lead Designer, you will set the bar for visual quality, creative performance, and design efficiency across Moloco Studio's ad creative output and collaborate closely with performance marketers, product managers, and data scientists to deliver high-performing campaigns at scale.You will also help with creative project management, ideating new ad concepts, managing timelines, and ensuring quality across both internal and outsourced production pipelines. This role requires strong communication, creative judgment, and organizational skills as you brief and manage external vendors while continuously improving internal workflows. You will play a key role in developing scalable systems, piloting innovative creative formats, and identifying opportunities to evolve our team structure and creative strategy.To be considered for this position, you must include your resume and portfolio.Key Responsibilities

Own and lead the end-to-end design process of high-performing ad creatives (static, video, playables), while setting creative direction and ensuring alignment with performance goals
Champion creative best practices, advocate for innovation in ad formats, and guide team-wide design quality and experimentation
Manage timelines and deliverables across in-house and outsourced creative projects
Brief, review, and QA work from vendors and freelance partners
Develop new ad concepts informed by game genre, audience, and campaign goals
Monitor creative performance (IPM, ROAS, CTR) and iterate based on data
Create and maintain reusable templates, style guides, and visual systems
Collaborate with Sales, Product, and DS to align on strategy and priorities
Identify workflow inefficiencies and drive the adoption of tools or systems, such as automation or testing platforms, to improve creative productivity and scalability.
Mentor designers and contribute to hiring and onboarding efforts

Minimum Qualifications

7 years of design experience in performance marketing, mobile gaming, or ad creative production (Video, Static, Playables)
Proven experience managing projects from concept through delivery, with the ability to balance creative direction and executional detail
Hands-on expertise with Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere)
Experience collaborating with or managing third-party vendors or freelancers on video and interactive creative production
Strong understanding of KPIs like IPM, ROAS, CTR, retention, and how they influence creative decisions
A high-quality portfolio showcasing performance-oriented ad creatives (videos, playables, end cards, statics)
Track record of driving creative outcomes through leadership, stakeholder alignment, and collaborative problem-solving
Ability to give and receive feedback constructively; values mentorship and team growth

Preferred Qualifications

Prior experience at a DSP, mobile game publisher, or ad tech company
Experience managing creative production across multiple vendors, geos, and formats
Familiarity with marketing operations platforms (Asana, Confluence, Box) and performance analytics tooling
Exposure to automation or creative AI platforms like Alison.ai, Replai, Creatify, Pencil, etc
Excellent communication, presentation, and organizational skills with experience working cross-functionally
Experience mentoring designers or contributing to hiring and team growth strategy
Understanding of localization workflows and creative formats across CTV, ASO, or UA channels
Familiarity with A/B testing frameworks and creative optimization cycles within UA campaigns
Experience working with game trailers, gameplay captures, or playables optimized for performance marketing

Moloco Thrive: Benefits and Well-Being:We take care of you and create the conditions for you to do the best work of your career. Through a lens of inclusion, we offer innovative benefits that empower our employees to take care of themselves and their families so they can do the best work of their lives.Moloco Values:

Lead with Humility: Everyone's voice is respected, valued, and heard. With humility, we become more open and accessible to each other. We win, lose, and learn together. Accountability and feedback are essential to our success.
Uncapped Growth Mindset: We see all situations as opportunities to learn, grow, and improve as individuals and as an organization. We seek diverse perspectives, encourage curiosity, and promote experimentation to push the boundaries of what's possible.
Create Real Value: We pursue the most impactful opportunities with rigor and integrity. We take intelligent risks and make disciplined trade-offs to maintain deep focus. We help our customers win by delivering durable value.
Go Further Together: We're one team working towards one mission and vision. We collaborate proactively and inclusively, involving the right people at the right time and in the right way. We strive to create a more equitable workplace. We won't let each other fail.

Additional Resources:AI Use in InterviewsOur interview process is designed to get to know the real you. Unless a round specifically includes AI as part of what's being assessed, we ask that candidates engage without AI assistance. Please review our before your interview to understand what to expect. Failure to comply with this policy may impact your candidacy.Equal Opportunity:Creating a diverse workforce and a culture of inclusion and belonging is core to our existence. To reach our goals, diversity of talent and thought is a critical component of how we operate as an organization. Our workforce is our superpower, and we know that fostering a culture of inclusion, authenticity, and belonging gives us the greatest opportunity to achieve our vision to become the scaling engine for the Internet economy.Moloco is an equal opportunity employer. We highly value diversity in our current and future employees and do not discriminate (including in our hiring and promotion practices) on the basis of race, color, creed, religion, national origin, age, sex and gender, gender expression and identity, sexual orientation, marital status, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by law.Candidate Privacy Notice:Your privacy matters to us. By applying, you acknowledge that you've reviewed our .Create a Job AlertInterested in building your career at Moloco? Get future opportunities sent straight to your email. Create alert

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