APAC Procurement Manager - Digital Marketing

Diageo

Shanghai
Contract
Full-time

26 days ago

Job Description :Join our APAC Procurement TeamThe Global Procurement function at Diageo plays a key role in fuelling growth and value, every day, everywhere.Our global Marketing Procurement ambition is to be the Gateway to the Agency ecosystem, connecting the Marketing and Commercial teams with the best talent and expertise of the outside world and ensuring seamless integration into the Diageo ways of working. The global Marketing Procurement COE is fundamental to the marketing productivity agenda, driving growth by eliminating inefficient spend and waste from the system, using insights and commercial expertise to deliver value, managing risk and agency performance and championing Diageo’s 2030 goals.Digitalization in DiageoDiageo is undergoing a major transformation, aimed at enabling its brands to connect with consumers in unprecedented ways. Our vision is to win in the next generation celebration, engaging and delighting our consumers with world-class leading experiences across every physical and digital touchpoint, resulting in greater brand equity and growth.To achieve this, Diageo is implementing an audacious plan focused on driving more meaningful interactions and experiences with its brands, improving its digital presence, gaining a deep understanding of its end consumers through data.This role is newly set up to meet the increasing business needs in Digital Marketing, Marketing Technologies, and Diageo owned CDP (Central Data Platform) related projects such as Tagging, CRM, 3rd platform resource and integration as well as eCommerce capability development.About the RoleThis role forms part of the APAC Marketing Procurement Team and is instrumental in the development and implementation of our Digital Category Strategy for APAC and sits in the stakeholder matrix of Diageo One Procurement Community, the global marketing function and the APAC in-market marketing leadership teams.This role will be responsible for:

Build up a base of supply/external resources network to support Diageo’s digitalization.
Develop close partnerships with key stakeholders in the APAC region.
Connect with global category leaders, keeping them informed about APAC market’s nuances and downloading global view and expertise.
Develop Category strategies based on the supply market insight and business needs.
Lead project sourcing which may include the likes of AI(Artificial Intelligence) technology in marketing and ecommerce, and emerging new technology in consumer experience, and consultation services for transformation and process.
Drive BAU (business as usual) category management aspects such as such as RFX( Request for quotation/proposal), contract management, risk management, supplier performance management.
Deliver financial and non-financial KPI’s which include risk and governance, societal and sustainability targets (Diageo’s Society of Progress 2030 ambition)
Promote the highest standards of ethics and compliance consistently, displaying the Diageo Leadership Standards

The Success Factors

Marketing Category Procurement Management experience, Media or digital agency Category Experience would be preferred.
Experience in CRM, Content Platform and other AI enabled Digital Marketing Experience would be preferred.
Regional or Global experience, working with multiple markets or regions would be highly preferred.
Technical aptitude or expertise to be able to understand the workings under the hood for the capabilities being procured to be able to run RFPs to assess and finalize on the vendor solutions such as in the area of AI capabilities for chatbot, mar-tech solutions to extend our consumer engagement capabilities or measurement of marketing effectiveness.
Strong analytical capabilities, negotiation skills and commercial acumen to drive value and quality of delivery, along with service level with SLA.
Keen interest in digital and marketing technology sector, with an active pulse on the emerging trends and practical applications.
Able to effectively work and create visibility with diverse and remote cross-functional teams, and to influence and build relationships with senior internal and external stakeholders virtually.
Resilient and able to work in an agile, fast-moving environment and to keep up with pace of change and prioritize according to business needs.
Demonstrated performance in leading projects and teams, managing and negotiating with suppliers and experience developing and executing category and procurement strategies.
Ability to clearly communicate and articulate complex situations in simple terms to enable stakeholder engagement and buy-in

About usDiageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Mortlach, Talisker, Smirnoff, Baileys, Tanqueray, Don Julio, and Guinness. Our purpose – Celebrating life, every day, everywhere – has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value.Our commitment to inclusion and diversityDiageo is committed to building a workplace culture that values inclusion and diversity. We actively promote the employment of people with various backgrounds, i.e., LGBTI and other diversity groups.Worker Type : Fixed Term Contract (Fixed Term)Primary Location: ShanghaiAdditional Locations :Job Posting Start Date : 2023-09-13

Diageo

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