Product Marketing Director
GE HealthCare View all jobs
- Shanghai
- Permanent
- Full-time
- Development of business and marketing plans, including value proposition, for assigned products/offers/services;
- Involves participation in the evaluation of market research, market positioning, promotions associated with assigned scope.
- Developing commercial expertise across one or more countries, product lines, markets, sales processes, or customer groups. Influences policy and ensures delivery across large and/or diverse sales territories.
- Interprets internal and external business challenges and recommends best practices to improve products, processes or services. Utilizes understanding of industry trends to inform decision making process.
- Leads others to find creative solutions to address complex projects, product lines, markets, sales processes, or customers. Has the ability to evaluate quality of information received and questions conflicting data for analysis. Uses multiple internal and external resources outside of own function to help arrive at a decision.
- Typically a 2nd line Commercial Manager with senior professional direct reports. Has ability to attract and retain talent. Often manages medium to large teams. May lead functional teams or projects with moderate resource requirements, risk, and/or complexity. Communicates complex messages and negotiates mainly internally with others to adopt a different point of view. Influences peers to take action and may negotiate with external partners, vendors, or customers.
- This role requires significant experience in the Marketing & Product Marketing. Knowledge level is comparable to a Master's degree from an accredited university or college ( or a high school diploma with relevant experience).
- Master's degree from an accredited university or college (or a high school diploma / GED with at least 6 years of experience in Job Family Group(s)/Function(s)).