Senior Business Development Manager

Connexity | Skimlinks, a Taboola company

Beijing
Permanent
Full-time

2 months ago
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Skimlinks, a Taboola company, is a global e-commerce monetization platform, with offices in LA, London, Germany, France, Australia, India, Japan and NYC. We work with over 60,000 premium publishers (Condé Nast, Hearst Magazines, HK01, Yahoo and more…) and 48,500 retailers around the world helping content producers get paid commissions for the products and brands they write about, brands include JD.com, Taobao, Klook and more. This gives us a direct view of the browsing and shopping behaviours of over 650 million users. Our technology understands the web pages users visit, the brands and products they look at, the links they click on, and the purchases they make, across our entire network. We track over $2.5m affiliated sales every day and have the expertise and the tools to power all commerce strategies on every channel development of new Merchant / Advertiser client relationships.The Senior Business Development Manager, Skimlinks, is based in Beijing, reports to the Director, APAC and owns and develops a portfolio of publisher & merchant clients ensuring full utilisation of the Skimlinks’ services and platform.Responsibilities:

Manage, retain and accelerate growth of accounts through highly pro-active client engagement including the evaluation of publishers’ long term strategic objectives

On-board and develop strategic relationships with a diverse range of publishers including; Editorial, Influencers, Buy now Pay Later and shopping publishers and more
Upsell your Publishers on Skimlinks/Taboola services and tools to generate incremental revenue
Develop strategic plans for client portfolio to drive revenue growth, deliver on KPIs and achieve operational excellence
Develop and implement strategies to optimise high-quality editorial partners, Buy Now Pay Later providers, influencers, coupon and other shopping tools, including wishlist, gifting, and price comparison
Build and convert a pipeline of new business
Become a key strategic partner to top tier publishers & merchants
Identify and create new value opportunity with top tier publishers
Identify opportunities to align our current or potential product offerings with the goals and themes of top tier publishers
Closely monitor and evaluate campaign performance. Work closely with analytics team on campaign strategy and optimisations
Resolve account issues pro-actively and expediently; work cross departmentally for issue resolution when needed
Provide marketplace feedback and competitive intelligence to internal groups to improve and enhance product offerings
Attend tradeshows / conferences to evangelize our value proposition to new and existing clients
Utilize internal and Salesforce dashboards to understand progress against targets and how to reach them
Present quarterly business reviews for top publishers & merchants
Regularly analyse data around how a publisher is performing, benchmarking them against their competitors and providing suggestions for how they can grow
Compile and analyse Publisher reports in regards to activities with specific merchants
Collaborate with the Operations team to ensure seamless implementation of Skimlinks technology
Collaborate with merchant team and some local merchants to bring forward optimisations based on CPC, CPA, CPL, Flat fee opportunities to publishers
Negotiate on optimisation methods with merchants
Help publishers to collate media kits and use for incremental budget requests from merchants

Requirements

5+ years of account management & business development experience
New business acquisition experience with a proven track record within a structured digital environment
Fluent reading, writing and speaking Mandarin Chinese
Strong proficiency in English reading, writing and speaking
Solid understanding of the advertising, affiliate marketing, paid search, online publishing or media industry
Understanding of CPC and CPA cost models and KPIs associated with Publisher ecosystem (CTR, conversion rate, EPC, ROAS etc.)
Demonstrated success in negotiating, relationship building and account management
Strong analytic, quantitative and technical aptitude with great attention to detail
Driven to help publishers find growth opportunity
Excellent verbal, written and communication skills
Self-motivated, driven, flexible and adaptable with a proven track record of exceeding goals
Salesforce/Microsoft Office/Excel/PowerPoint
BA/BS Degree

BenefitsVoted “Best Places to Work,” our culture is driven by self-starters, team players, and visionaries. Headquartered in Los Angeles, California, and Tel Aviv, Israel, the company operates sites and business services in the US, EMEA, UK, and APAC. We offer top benefits including Annual Leave Entitlement, paid holidays, competitive comp, team events and more!

Medical & Dental Insurance
Above statutory annual leave
Parental leave policy
Hybrid working
Quarterly bonus
Social contributions

We are committed to providing a culture that supports the diversity, equity and inclusion of our most valuable asset, our people. We encourage individuality, and are driven to represent a workplace that celebrates our differences, and provides opportunities equally across gender, race, religion, sexual orientation, and all other demographics. Our actions across Education, Recruitment, Retention, and Volunteering reflect our core company values and remind us that we’re all in this together to drive positive change in our industry.#HP

Connexity | Skimlinks, a Taboola company