Analyst, Qualitative

NielsenIQ View all jobs

  • Shanghai
  • Permanent
  • Full-time
  • 2 days ago
Job DescriptionABOUT THIS JOBOur obsession in helping our clients to grow through a comprehensive understanding of consumer behavior leveraging on the ongoing innovation in technology is what motivates us. Our work helps our clients set growth strategies and determines what products or services you ultimately see in the market and how our clients drive their marketing and trade strategies.You will maintain a Customized Research orientation by managing the day-to-day administration of Customized Research/sales activities and coordinating on analysis and reporting of assigned research projects.RESPONSIBILITIESClient Servicing
  • Maintain an accurate, complete, up-to-date and insightful client business profiles to be shared with senior management
  • Serve as primary contact to junior level client contacts on ad-hoc analyses and understand and respond to questions on content, basic data issues/questions, report generation, etc.
  • Assist senior staff in delivering quality services to clients and ensure the services provided to clients are timely and precise according to client business needs and specifications and at the same time meeting the company's quality standards
  • Unsupervised on-site presence which includes responsibilities on data requests, technical basic support, and analysis
  • Assist in sales activities in conjunction with senior staff in terms of preparation of proposal and credential presentations
  • Communicate client needs to appropriate team members
  • Provide "in office" research, administrative and operational support to senior staff
  • Be directly accountable for work conducted for their nominated clients in terms of analyses, charting, etc
Functional / Technical
  • Maintain or quickly develop an accurate and up-to-date understanding of research techniques and their applications
  • Willing to put in effort to contribute independent ideas or analyses that add value to the work
  • Integrate multiple data sources to address key business questions
  • Able to quickly learn and effectively manage assigned projects under the guidance of senior staff
  • Perform quality checks on all reports to ensure they meet the request, are accurate, and error-free
  • Follow standard operating procedures within the scope of responsibility
  • Demonstrate a strong sense of responsibility and proactively suggest improvements to work processes within one's area
QualificationsA LITTLE BIT ABOUT YOUCuriosity drives your interest in what moves the market. You find potential in percentages. Managing time and deadlines comes naturally to you. You're known for your impeccable organization. Connecting with clients matters to you, and that motivates you to sift through data for a new angle. You can identify the narratives behind numbers, and you're always looking for what's next.QUALIFICATIONS
  • Bachelor's degree or above in any major from a reputable domestic or international university
  • Fresh graduates or candidates with up to 2 years of work experience are welcome; experience with overseas projects or in the tech industry is a plus
  • Basic understanding of or strong interest in qualitative research methods
  • Proficient in Microsoft Office, AI tools, and other relevant software.
  • Strong English communication skills (speaking, reading, writing) for everyday business tasks such as meetings, report writing, and email correspondence; proficiency in additional languages (e.g., Spanish, German, Arabic, Japanese, etc.) is a plus
Additional InformationOur Benefits
  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ's principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ's AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.About NIQNIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights-delivered with advanced analytics through state-of-the-art platforms-NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.For more information, visit NIQ.comWant to keep up with our latest updates?Follow us on: | | |Our commitment to Diversity, Equity, and InclusionAt NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the

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