Market Development Manager
- Pudong, Shanghai
- Permanent
- Full-time
- Deep understanding of general industrial coating market. Build network with industry expertise across the value chain and coating associations.
- Dig out market unmet needs by market analysis & intelligence. Assess market opportunities and build up new market development projects pipeline.
- Work with technical team to identify & develop LZ solutions to meet market unmet needs. Lead project team to drive project success.
- Work with regional marketing managers on new product cost analysis and pricing.
- Develop initial successful commercial orders for new market development projects. Develop segment strategy plan and sales aids. Train sales team about new market knowledge.
- Work with sales team and facilitate new product sales scale-up.
- Support global marketing team on regional market information collection & analysis.
- Support mar-com contents development & events execution.
- Bachelor's Degree in Chemistry/Chemical Engineering
- Minimum of 8 years' experience in Marketing /Business Development / Sales.
- Working experience in coating industry strongly preferred
- Proven track record of successful new business identification/development
- Sound critical thinking, problem solving and decision making skills. Proactively presents issues with recommended solutions, implications and alternate options.
- Compelling influencing, persuasion and negotiation skills - seeks win-win solutions.
- Flexible and adaptable, tolerant of uncertainty inherent to dynamic business conditions and new product development.
- Sound business analysis and project management skills.
- Excellent communications and presentation skills
- Must be fluent in English - written, verbal, presentation
- Travel frequency over 50%