Senior Data Analyst

Shanghai
Permanent
Full-time

12 days ago
Apply easily

Job Description:Position SummaryYou will be the go-to expert for e-commerce analytics and the bridge between our online and offline data. Your insights will directly influence pricing, merchandising, marketing spending, and customer-experience initiatives-both on our webstore and in our physical locations.Key Responsibilities*Own end-to-end analytics for the e-commerce P&L: traffic, conversion, AOV, repeat rate, CAC, and margin.

Build, automate, and maintain dashboards (Tableau / Power BI / Looker) that surface KPIs in real time.

Partner with Marketing to design and measure A/B and multivariate tests across paid media, on-site UX, and promotional campaigns.

Integrate data from Shopify Plus, Google Analytics 4, Facebook Ads, and our POS/ERP systems to build a 360° customer view.

Translate findings into clear recommendations for trading, inventory, and category teams; present to C-level stakeholders in fluent English.

Support offline expansion by analyzing store-level sales, footfall, and omni-channel attribution.

Guide junior analysts and set best-practice standards for SQL, Python, and data governance.

Required Qualifications

5+ years of hands-on experience in e-commerce or digital analytics.
Proven track record working with large-scale online transaction data (Shopify, Magento, or similar).

Fluency in SQL and at least one scripting language (Python/R) for data manipulation and predictive modeling.

Expert-level skills in visualization tools (Tableau, Power BI, or Looker) and web analytics (GA4, Adobe Analytics).

Exceptional written and verbal English-capable of presenting complex insights to non-technical audiences

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