Designer SPW APP

• Actively shape and develop compelling design concepts that push creative boundaries for key product initiatives.
• Deliver visually powerful storytelling and design assets that clearly communicate strategy and creative intent.
• Ensure visual identity and design language remain consistent and aligned with the brand’s creative direction at every stage.
• Champion originality and innovation in apparel design, inspiring excellence through breakthrough ideas and high-caliber execution.
• Translate concepts into refined sketches and tech packs with precision, handing over complete, accurate design packages to the development team within deadlines.
• Drive strong cross-functional collaboration and communication to ensure shared creative ownership and in-house synergy.

• Lead design workflow across multiple capsule collections, ensuring smooth and efficient project execution.
• Partner across milestones with marketing and development to steer product direction toward excellence.
• Enforce disciplined design processes that uphold quality, timelines, and creative integrity.
• Maintain a strategic, priority-based approach to managing complex design initiatives across varying timelines and scopes.
• Monitor critical path and proactively address potential delays, ensuring flawless execution from concept to delivery.

• Conduct continuous trend research across sport culture and technology to ensure Adidas Sportswear stays culturally relevant and forward-thinking.
• Benchmark against global and local competitors, providing critical market insights that inform creative strategy.
• Integrate new materials, technologies, and sustainable innovations into the design process to future-proof product offerings.
• Maintain a sharp understanding of the China consumer landscape, using those insights to influence design direction and product storytelling.

• Design Director / Senior Designers
• Product Marketing
• Product Development
• Sourcing & Materials Teams

• Exceptional design sensibility with a keen eye for form, function, and aesthetic balance.
• Expert-level proficiency in industry-standard design software (Adobe Illustrator, Photoshop and etc.).
• Advanced skills in Microsoft Office (Excel, Word, PowerPoint, Outlook).
• Strong storytelling and communication skills—both visually and verbally.
• Deep understanding of product creation from concept through to production.
• Proven ability to work in fast-paced environments and manage multiple priorities with agility.
• Fluent in English (written and spoken); Mandarin proficiency is a plus.

• Degree in Fashion Design, Sportswear Design, or a related field—or equivalent industry experience.
• 3–5 years of proven design experience in the sporting goods, fashion, or sports industry.
• Demonstrated success in owning and driving design projects end-to-end, with tangible impact on brand and business.
• Experience working in or for the China market preferred.
• Passion for sport, fashion, and innovation—and a strong belief in the Adidas brand mission.

Adidas