ResponsibilitiesExecution of brand tactitcs Translate brand strategies to POA for responsible brand as supporter; Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues; Develop brand promotional materials and training Develop brand DA, promotional slides, publication if needed and internal traing materials; Train Field Force on product strategy and POA; Support to develop brand plan & management & cross-functional leadership Analyze market trend, competitors situation to support developing brand strategy; Explore customer insight and brand value proposition to support developing brand strategy; Track progress towards brand target timely; Support cross-functional brand leadership – across Field Force, Account mgmt, medical, legal, regulatory, etcPOSITION RESPONSIBILITIESAccountableFlawless execution in marketing activities and manage project independently; Develop brand promotional materials and internal training materials; Sales training; Actively participate campaign development;Shared AccountabilityBP & Op Plan and influence sales targets and brand A&P allocations; Develop marketing mix & POA; Interface with cross-functional team;EDUCATION AND EXPERIENCEQualifications:Bachelor degree or above, major in Medical or Medicine Good command of oral & written English 1-3 years marketing experience or 2 years DM/local marketing experienceTECHNICAL SKILLS REQUIREMENTSIndicate the technical skills required and/or preferred, as applicable.Expect candidates to demonstrate these competencies:
Functional/Technical Skills
Acts Decisively
Seizes Accountability
Grows Self
Change Agile
Self Awareness
Commits to “One Pfizer”
Peer Relationships
Expect candidates to demonstrate these commercial /management competencies
Market, Customer, and Competitor insight
Strategic and operational business/Market planning
Market Execution
Marketing Innovation
Data analysis, interpretation and communication
Performance and program metrics
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.Marketing and Market Research
