
(Senior) Monetization Designer [Casual Party Game]
- Shanghai
- Contract
- Full-time
- 根据产品方向和运营节奏,搭建商业化体系,制定商业化计划和策略,并支持实施。
- 负责收集和分析运营数据和用户反馈,持续优化商业化体系,包括整体商业化架构、定价和资源投放策略,以及具体商业化系统的实施。
- 通过数据分析和用户需求洞察,制定和执行相关运营活动,跟踪活动数据指标,进行效果分析,提交活动报告和建议。
- 关注和分析市场产品的商业化趋势和新商业化模式,参与商业化内容开发和研发数值的讨论和制定。
- Establish a commercialization system based on product direction and operational pace, develop commercialization plans and strategies, and support their implementation.
- Responsible for collecting and analyzing operational data and user feedback, continuously optimizing the commercialization system, including overall commercialization architecture, pricing and resource allocation strategies, and specific commercialization system implementations.
- Develop and execute relevant operational activities through data analysis and user insights, track activity metrics, conduct performance analyses, and submit activity reports and recommendations.
- Monitor and analyze market trends and new commercialization models for products, and participate in discussions and development of commercialization content and research metrics.
- 对不同类型游戏系统和经济有深入了解,善于了解用户特征、偏好和付费心理。
- 具备数据敏感性,强大的逻辑思维和总结能力。
- 能够在跨团队环境中推动项目,具备卓越的自我驱动、团队合作和跨部门推动能力。
- 精通Excel或类似电子表格软件,有平衡功能和经济数据、管理数据和追踪变化对游戏玩法影响的经验。
- 对休闲、换装、卡牌品类了解者优先,有完整游戏运营经验者优先。
- 热爱舞蹈和运动者优先。
- Minimum of 5 years of experience in game commercialization, with at least 2 years in online product operations, demonstrating high product sensitivity.
- Deep understanding of various game systems and economies, adept at understanding user characteristics, preferences, and payment psychology.
- Data-sensitive with strong logical thinking and summarization skills.
- Ability to drive projects in a cross-team environment, possessing excellent self-drive, teamwork, and interdepartmental collaboration skills.
- Proficiency in Excel or similar spreadsheet software, with experience balancing functionality and economic data, managing data, and tracking how changes impact gameplay.
- Familiarity with casual, dress-up, and card game categories preferred, with priority given to those with comprehensive game operation experience.
- Passion for dance and sports is a plus.