Develop, implement, optimize, monitor and evaluate the hotel's marketing strategies (objectives, strategies and actions) to meet and exceed projected revenue, such as rooms, food and beverage, and all other revenue generating departments;2. 保证营销活动与公司营销策略一致，酒店各项行动在适当时候执行；Ensure that the marketing activities are consistent with the company's marketing strategy, and the hotel's various actions are implemented at appropriate times;3. 定期举行部门沟通会议、保证部门简报和会议有效执行；Held regular departmental communication meetings, ensured the effective implementation of departmental briefings and meetings;4. 确保销售文件和系统预约信息的正确性，包括团体房间和会议的历史信息资料，合同，房态分析，信用和付款证明文件等；Ensure the correctness of sales documents and system reservation information, including historical information of group rooms and meetings, contracts, room status analysis, credit and payment documents, etc.5. 监督所有的酒店职员做到时刻传递品牌承诺和提供客制化的客人服务情况，给各部门的主管提供积极和建设性的必要的反馈；Supervise all hotel staff to deliver the brand commitment and provide customized guest service at all times, and provide positive and constructive feedback to all department heads as necessary;6. 保证销售人员对其他的部门的内部客人也要提供适当的优质服务；Ensure the sales staff to provide appropriate quality service to the internal customers of other departments;7. 以礼貌和有效的态度处理所有客人和内部客户的投诉和质询，跟进并确定问题解决；Handled all complaints and inquiries from guests and internal customers in a polite and effective manner, followed up and resolved problems;8. 与客人和同事建立积极良好的工作关系；Establish positive working relationships with guests and colleagues;9. 最大化发挥员工的工作能力，通过使用多种技能，多项任务和灵活合理的日程安排来达到酒店财务收入的目标和客人的期待；Maximize the work capacity of the staff to achieve the hotel's financial goals and guest expectations through the use of multiple skills, multiple tasks and flexible scheduling;10. 协助准备销售部的年度营业计划；Assist in preparing the annual business plan of the sales department;11. 对酒店的商业表现进行策略性研究，以便进行精确有意义的商业预测，在适当情况下邀请各部门负责人参加；Conduct strategic research on the business performance of the hotel in order to generate accurate and meaningful business forecasts, with the participation of all department heads where appropriate12. 前瞻性管理所有营销资源和资金，控制部门的成本，适当情况下和各部门负责人合作；Proactively manage all marketing resources and funds, control department costs, and cooperate with department heads as appropriate;13. 确保关于酒店、公司和本地和财务报告、资金、执照的所有规章制度和政策被正确遵守及时精确地进行财务报告；Ensure that all rules, regulations and policies regarding hotel, corporate and local and financial reporting, funding, licensing are properly followed and timely and accurate financial reporting is conducted;14. 管理所有酒店与外界的品牌联系，加强和维持酒店年度营业计划中所制定的品牌定位和概念；Manage the brand relationship between all hotels and the outside world, strengthen and maintain the brand positioning and concept set out in the hotel's annual business plan;15. 准备、使用和更新年度营销计划，在需要时根据分支和部门来委派指定代表；Prepare, use and update the annual marketing plan, and assign designated representatives according to branches and departments as needed;16. 协助监管所有销售策略、战略和执行，以组织有纪律的强力销售队伍达到销售目标；Assist in overseeing all sales strategies, strategies and execution to organize a disciplined and strong sales force to achieve sales targets;17. 执行策略营销程序，优化使用可收集到的营销数据系统，来做出理智决策；Implement strategic marketing procedures and optimize the use of available marketing data systems to make informed decisions;18. 长期检测和评估本地、国内和国际市场趋势，酒店和餐厅竞争者的走向，以确保本酒店的营销和运营总是处在具有竞争力的前沿；Long-term monitoring and evaluation of local, domestic and international market trends, hotel and restaurant competitors to ensure that the hotel's marketing and operations are always at the forefront of competitiveness;19. 管理所有重要客户和团队，根据市场行销策略经理和市场分析员的分析报告进行评估，并制定价格、房间调控和销售资源分配的策略；Manage all key accounts and teams, evaluate according to the analysis reports of the marketing strategy manager and market analysts, and formulate pricing, room control and sales resource allocation strategies;20. 积极参加周度收益会议和月度策略会议，以发展和调整营销策略、短期定价和渠道策略；Actively participate in weekly revenue meetings and monthly strategy meetings to develop and adjust marketing strategies, short-term pricing and channel strategies;21. 指导并协调所有营销活动，并且使酒店所有工作人员知晓这些活动；Direct and coordinate all marketing activities and keep all hotel staff informed of these activities;22. 协助市场销售部总监回顾并评估营销活动的有效性，并在必要时调整以达到或超过年度营销计划中的目标；Assist the Director of Sales & Marketing to review and evaluate the effectiveness of marketing activities and adjust as necessary to meet or exceed the targets in the annual marketing plan;23. 知晓能影响酒店财务业绩的社区、业界、政界和社会因素；Be aware of community, industry, political and social factors that can influence a hotel's financial performance;24. 确保每周回顾客房和宴会区域的调控情况，及时调整低入住率期间的策略；Ensure weekly review of room and banquet area control and timely adjustment of strategies during periods of low occupancy;25. 确保所有代表销售部签署的合同都依照酒店既定的政策和程序进行；Ensure that all contracts signed on behalf of the Sales & Marketing Department are in accordance with the established policies and procedures of the hotel;26. 出席重要的旅行社、商务和公司客户的活动，建立网络和推广酒店；Attend important travel agency, business and corporate client events, network and promote the hotel;27. 根据业务重要程度计划和执行销售拜访/行程；Plan and execute sales visits/trips according to business importance;28. 招待现有和潜在的客户，而且确保其他的销售人员在基于生意优先的基础上招待他们的客户；Entertain existing and potential customers and ensure that other sales staff entertain their customers on a business-first basis;29. 通过直接销售,电话联系和书信方式协助酒店创造高度影响；Assist the hotel to create a high impact through direct sales, telephone contact and letters;30. 紧密与其他部门主管合作，并灵活给予支持，关注酒店整体的成功和酒店客人的满意度；Work closely with other department heads and provide flexible support, focusing on the overall success of the hotel and guest satisfaction;31. 协助招募和筛选应聘的销售人员；当招募和在使用以资格基础方式选择职员时应以酒店指导方针为向导；Assist in recruiting and screening prospective sales staff; Hotel guidelines should be used as a guide when recruiting and selecting staff using a quality-based approach;32. 保证销售职员严守时间和高质量外表的观念，依照酒店和部门仪容仪表的标准确保职员穿着正确的制服和保持高标准的个人外表和卫生；Ensure that sales staff adhere to the concept of time and quality appearance, and ensure that staff wear correct uniforms and maintain high standards of personal appearance and hygiene in accordance with hotel and departmental grooming standards;33. 组织年度业绩发展的讨论和对于员工的专业发展目标给以帮助；Organize annual performance development discussions and assist employees in their professional development goals;34. 在培训经理和部门培训人员的帮助下,计划和贯彻有效的培训课程包括所有的必需的销售的课程；With the assistance of the Training Manager and department trainers, plan and implement effective training courses including all necessary sales courses;35. 通过提高个人技巧、能力，适当的训练，指导和教育，使销售人员达到最大的工作效力；Maximize the effectiveness of sales personnel through the development of personal skills and abilities, appropriate training, guidance and education;