Digital Content Specialist | Social Post & Reels

Vita Green View all jobs

  • Hong Kong China
  • Permanent
  • Full-time
  • 7 days ago
Job Description:Why Join Tea Château?At Tea Château, we believe in the art and science of the perfect cup. Launched in 2020 under Vita Green Group, we are a pioneering brand on a mission to transform tea from a simple beverage into a daily wellness ritual for busy urban lives.This is more than a marketing role-it's time for you to bring our story to life in words, visuals, and reels of joy.What You'll Be Doing
  • Content Strategy & Planning: Develop content strategies that align with brand objectives, brand messages and target audience. Maintain and manage a content calendar to ensure timely, high quality output.
  • Content Creation: Produce compelling content for social media, website, eDM, other social channels. Ensure all content reflects our warm, authentic, lifestyle oriented- never overly corporate. Turn a simple cup of tea into a relatable, shareable moment.
  • Performance Monitoring: Monitor and analyze social media to identify areas for improvement and adjust content strategy accordingly.
  • Cross functional Collaboration: Work closely with brand marketing, performance marketing, and design teams to ensure content aligns with broader campaign goals and brand identity.
Requirements:Who We're Looking For
  • Proven experience in content creation, social media management, or digital marketing. Experience with lifestyle, F&B, or wellness brands is a plus.
  • Portfolio is a must - please provide links to your Instagram, TikTok, blog, or any work that showcases your writing, visual style, and video editing skills.
  • Skilled in content creation software including Photoshop, Canva, Illustrator, and video editing tools (e.g., CapCut, Premiere Pro, InShot).
  • On Camera Presence is highly preferred - comfort with appearing in short videos or live sessions is a strong advantage.
  • Fluent in written and spoken Chinese (Cantonese/Chinese) and English.
  • Experience using generative AI (copy, video or image) is a plus; willingness to learn is expected.
Benefits:Why You'll Love Working With UsWe are committed to your growth, well-being, and success. At Tea Château, you'll find a culture that blends ambition with support.
  • Shape a Pioneering Brand: Directly impact the growth of an innovative brand within a trusted, established group.
  • Ownership & Impact: Enjoy significant autonomy to test ideas, build strategies, and see your work drive tangible business results.
  • Continuous Growth: Access professional development opportunities and mentorship to advance your career.
  • Modern Work Culture: Benefit from a flexible work schedule, a casual dress code, and a vibrant, collaborative team environment.
  • Exclusive Perks: Enjoy our premium teas and products, along with a comprehensive benefits package.
If you're a strategic marketer who wants to build a brand that delights and inspires, we would love to hear from you.#LI-AMBER#IMPG

Vita Green