Assistant Regional Key Account Manager
Ferrero
- Shanghai
- Permanent
- Full-time
- Propose sales strategies and customer plans for the customers managed;
- Develop a joint business plan (JBP) based on the competitive advantage of the customers and company business strategy.
- Negotiate and sign contract with customers and make sure the contract terms is in line with company guideline including base term, committed trade spending and non-committed trade spending;
- Negotiate with customers the annual/ session promotion plans according to marketing plan;
- Negotiate implementation of planogram and position, support field team for local implementation.
- Develop and manage monthly rolling sales forecasts for the assigned customers. Regularly review the business with the field sales team and the customers to find opportunities, maximize the customer plans and improve the execution efficiency;
- Allocate trade spending budget for the customers managed according to guidance;
- Check and calculate distributor trading terms reimbursement;
- Ensure stock management and control, propose actions to resolve over-stocks, out-of-stocks.
- Ensure application of national and regional Key Account (KA) agreements in field;
- Implement marketing and trade marketing strategies or activities in assigned customers and stores, report on opportunities, obstacles;
- Allocate budget and resource to stores;
- Monitor in-store activities performance and accomplishment of sales conditions, agreements
- College degree and above, English CET 4, proficient in MS office;
- Key account management experience in FMCG industry;
- Solid market knowledge: Traditional & Modern Trade, national retail structure and local retail structure. Strong analytical, account management, negotiation skill;
- Proactive, dynamic, responsible, able to work under pressure and meet deadlines; good leadership skills.
- Chinese Local Labor contract with local salary & benefits package will be offered for this position.